Read how some creative Grateful Dead fans, who created bootleg merchandise, have now become legitimate merchandisers. Some of these artists have their art and goods featured on the Grateful Dead’s website.
Check out the article by Isaac Wingold on Esquire.
How Bootleg Grateful Dead Tees Became a Legitimate Style Flex
Merch is in like never before, and if you haven’t noticed, you’re not paying attention. We’re seeing major houses like Balenciaga mimic the aesthetics of political campaign gear, streetwear icons like Supreme riff on the logos of laundry detergent brands, and the rise of a booming new market for vintage music merch.